7 Comfort Zone Busters To Ignite Your Business

I have an important message for you today. If you want to expand your business, increase customer loyalty and have double-digit increases in sales you have GOT to stay out of the comfort zone. That means you and your teammates must be willing to be uncomfortable. Have you ever shopped in a store where every employee is in their own comfort zone? What is the service like? What behavior do you see? Here’s how I see it. Often, I can’t find an associate and when I do, it looks like they are just going through the motions with very low energy. They do tasks with their head down. They walk by me, avoiding eye contact and not offering a greeting. They don’t listen when I ask a question or they tell me they are new here or it’s not their department. If I have a question or concern, they just roll their eyes if I sound even a little bit annoyed. They talk to each other (over my head) and avoid communicating with customers who are signaling for attention. In fact, they can be unconscious and … [Read more...]